Unthink - CBT & Mental Health

Version: 1.0.3 | Cost: Entirely Free

Level 2 - General Health
Category: Cognitive Behavioural Therapy
Released: 05/11/2018
Updated: 04/02/2019
Version: 1.0.3
Size: 19mb
Developer: Cakewalk Labs
Reviewed On: 23/07/2019
This App achieved an ORCHA score of 52%.

It was assessed as a Level 2 App. These apps are focused on general health. They may collect data and they may have a number of more advanced features. Where they collect data we assess their data use policies and compliance with relevant standards. Because they are health focused we also assess their compliance in the Clinical Effectiveness as well as the User Experience domains.

This App does collect data and it is therefore assessed and scored based on its performance in all the sections of our review.

Data Privacy
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Clinical Assurance
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User Experience
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Developer description
We’ve combined parts of Cognitive Behavioral Therapy (CBT), Buddhist philosophy, mindfulness and other psychological disciplines into a fun micro-journal that helps you reframe negative thoughts, harness positive ones and get to know your inner critic. Unthink helps you understand your interpretation of daily events and common thinking traps that cause suffering for yourself and those around you. We hope that Unthink can help people better deal with depression, anxiety, and anger, while building gratitude and positive affirmations. This is not meant to be a substitute for therapy, but we understand that due to stigma, finances and other circumstances, therapy isn’t accessible to everyone. Our hope is that Unthink will encourage more people to seek therapy and cultivate a proactive attitude towards mental health before it negatively affects their relationships and well-being. HOW IT WORKS You simply write anything that had an impact on your mood that day and Unthink asks you a couple of smart follow up questions leading you to reframe and release the emotion, or capture it in a gratitude or affirmation. FEATURES -Reframe negative thoughts with self love -Capture positive thoughts and turn them into gratitude or affirmations -Understand your interpretations of external triggers -Identify negative cognitive distortions and thinking traps -Identify positive and negative triggers on your mood -Share your gratitude with those who you’re grateful for -Get to know your inner critic PRICING Free until 2019, which is when we will add an AI feature that will provide personalized insights in your thinking, triggers and inner voice
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We have identified that this App provides the following key features

General Information
The App provides general information or guidance
Wellbeing Tracking
The App allows users to record relevant wellbeing information either manually or automatically using connected Apps or devices

This review area looks at what information an App collects from users, what it does with that information and how secure is its handling of that data. For some Apps this is only a minor issue as they don’t gather much information. Other Apps can gather lots of very personal and sensitive information and for these it is important to know how they go about handling this.

Data Collection

The data collected about users is/ isn't capable of identifying that it relates to them.

The type of data that it collects isn't classified as sensitive data.

(Identifiable but not Sensitive) – The type of information this App collects is not sensitive but is still classed as identifiable data, relating to the user, and so could pose a risk in terms of user privacy and confidentiality. It is still therefore important that the publisher is clear what they do or don’t do with this information.

Data Use

The App does state that it won't share user data in any way with other people without the user's consent.

The App doesn't allow users to share information in the App with other Apps, systems, organisations or users.

Data Security

The App doesn't encrypt the information it collects to make it safe from other people as it is transferred from the App.

The App doesn't encrypt the information it collects to make it safe from other people as it is retained by the the developer.


This review area looks at what evidence there is that there is a suitably qualified professional or organisation behind the App or that it has been endorsed, accredited or underwritten by such an individual or organisation. It also assesses what evidence there is around user testing and the effectiveness of the App in terms of claimed health benefits. The higher the Level of the App and the more sophisticated its functions, the more crucial this becomes.

Professional Assurance

It wasn't clear from our review that a suitably qualified professional or organisation was involved in the Apps development.

It wasn't clear from our review how regularly the advice and guidance given by the App was reviewed and updated by relevant professionals.


This Review Area looks at how an App has been designed to support the overall user experience. This includes its availability on both primary platforms, how customisable the App is, how well it caters for end users with different capabilities and needs – such as visual or other impairments – how content is managed, how well supported the App is and what it costs. This area also looks at overall User Review scores from both platforms.


It wasn'tclear from our review that the App had been through end user testing as part of its design and development.


The App does provide customisable features.

End user capacity

The App does provide support for users with poor sight.

The App does provide support for users with hearing difficulties.


The App doesn't appear to have a clear approach to dealing with user issues.


The App is entirely free to use.

We evaluate more apps than anyone, so that you can be aware of the good and bad.

Any score below 65% would indicate that an App has some issues that users should investigate further prior to using this App.

Scores below 45% indicate that an App has considerable issues or challenges and in its current form is potentially unhelpful or unsafe.

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